Built by a Veteran, Award-Winning Marketer, and Community Advocate
McCrossen Marketing is a Texas-based internet marketing and advertising platform founded by Matthew McCrossen — an international award-winning Certified Internet Marketer (CIM), US Army veteran, and long-time advocate for small business development and ethical marketing.
The Platform
McCrossen Marketing exists because small businesses deserve the same caliber of marketing tools that Fortune 500 companies have been using for decades — without paying Fortune 500 prices. The platform combines AI-powered document generation, real-time SEO intelligence, Google Analytics and Search Console integrations, and a 24/7 marketing advisor into a single workspace built specifically for service businesses.
Every feature on the platform was built because Matt either needed it himself or watched a small business owner struggle without it. No bloat, no enterprise features that don't apply to independent operators, no monthly contracts, and no surprise upsells.
Meet Matthew McCrossen
Matthew McCrossen is the founder and President of McCrossen Marketing. He is an international award-winning Certified Internet Marketer (CIM) and the recipient of the Distinguished Certified Internet Marketer Graduate honor and the SEO Award from the Internet Marketing Association (IMA) — recognition earned through years of applied work in search optimization, content strategy, and digital advertising across multiple industries.
Military Service
Before founding McCrossen Marketing, Matt served as a US Army Intelligence Analyst. Over numerous overseas tours and deployments, he earned multiple awards from the Department of Defense, the US Army, and allied foreign militaries. The discipline, analytical rigor, and attention to detail he developed in intelligence work shape how the McCrossen Marketing platform is built today: data-driven, accurate, and focused on what actually moves the needle for a business.
Education
Matt graduated from St. Mary's University with a Bachelor of Business Administration in Business Management, Cum Laude. His academic background in business management, combined with his professional marketing certifications, provided him with a foundation in both the strategic and tactical aspects of running and growing a business.
Community Service
Matt has served his community in a range of volunteer and elected capacities:
- City of Helotes Councilmember
- Director, Helotes Economic Development Corporation
- Chairman, City of San Antonio District 8 Small Business Advocacy Committee
- President, HOA Board of Directors
He is a recognized advocate for small business development, ethical marketing practices, and active community engagement. These aren't résumé entries — they're the reason the platform exists. Matt has sat across the table from hundreds of small business owners in advocacy committee meetings and city council sessions, listening to their challenges. McCrossen Marketing is the practical answer to problems he heard repeatedly: marketing is too expensive, too technical, and too disconnected from how most businesses operate.
What We Stand For
Small business first. Every decision about the platform starts with the question: Does this help a small team or solo operator run a better business? If the answer is no, it doesn't ship.
Ethical marketing. No dark patterns, no manufactured urgency, no "you only have 4 hours left!" fake countdown timers. Honest copy, honest pricing, and honest results.
Community accountability. Matt is not hiding behind a trendy tech name or obscure branding — his brand is his name and his reputation.
Veteran-owned and operated. McCrossen Marketing is 100% veteran-owned. That shows up in how the platform is built, documented, and supported.
Contact
McCrossen Marketing
5900 Balcones Drive #23133
Austin, TX 78731
United States
Media Relations: mediarelations@mccrossenmarketing.com
